Coming Training Workshop on: 27 -28 October 2007 “The Cross-cultural Communication and Business Negotiation in China” Organizers: 1- Academic Coordinator: Shanghai Jiao Tong University Continuing Education Centerce.sjtu.edu.cn/intl-edu 2- Marketing Agency: CISHA-CHINA CORPORATION, an integrated trade and Investment Solutions for Foreign Companies looking to expand their business to China.www.cishachina.cn Why the Cross Cultural Training is important? Coming to China is to experience profound cultural shock both for life and business; it can be overwhelming and affects every single interaction of your life with Confucius descendants. You cannot escape it. If you cannot come to terms with it you might not be successful and may even leave. The first step is to understand how this culture is different from your own, why it is different; Second step is to learn the tools to help you make your way easier; Third step is to grasp how this knowledge can work for you. What are the training aims and benefits? -To understand the new Chinese world communication in Business. -To learn cross-cultural knowledge significant to life in China or business in China. -To develop a leadership style optimized for doing business in China -To learn how to manage a multi-cultural team in China. -To learn new tools for communication and negotiation. -To assess your organization’s climate for improving performance. -To obtain a competitive advantage by having strategies to deal with the cultural differences you encounter. -To improve your ability to communicate effectively in a cross-cultural setting with Chinese people. -To avoid Culture mistakes in dealing Confucius descendants. -To turn cultural diversity into advantages for your life or business in China. -To define areas of frustration and develop solutions in cross cultural communication and management. -When yes means NO and When no means YES in China? Learn the double Chinese tactics in communication Who can attend training workshop? New appointed CEOs, Operations Managers, Senior Managers, NGOs, Foreign Chambers of Commerce in China, Foreign Consulate Generals , Foreign and Chinese students in advanced business study programs are also welcome. Teaching Methodology - Lecturing - Groups Exercises - Power Point Presentation - Brainstorming - Homework - Case studies - Reporting Course Content: Topics to be covered may include any or all of the following. Final selection of topics will be made according to feedback from potential participants. “China in the developing Global Market development” “Why improving cross-cultural communication is important for business development in today’s china.” “The 36 traditional martial strategies in negotiations and their implication in Chinese negotiations tactics.” “ Influencing in Business communication in China” “How to be a Leader in business communication and negotiations in China" “Doing business in China: Why Some Succeed, Why Some Fail”, what are the insights? Previous training participants profiles Representatives from: Philips, AMD (USA), Novenco, Austria, USA, Canada, Dutch, Singapore, Kenya, Germany and the Benelux Chamber of Commerce had attended this interesting training workshop Training Certificate: The participants will be awarded a “Cross Culture Communication and Negotiation Business in China” certificate from Shanghai Jiao Tong University at end of the course. Training fees for 2 days: RMB 3950/participant (Include Tea break and Lunch and basic materials) How to register? Training workshop secretariat:Holiday Inn Hotel Office 711 Suite, 899 Dong Fang Road, Pudong Shanghai Please call (86 21) 5058 0349, Fax: (86 -21) 50582683 Daisy Dai email: daisy@cishachina.cn or Jerry Liu at jerry@cishachina.cn Training Venue: Shanghai Jiao Tong University Next Coming Courses: November 17 -18, December 8-9, 2007 Notice: If you want to organize the same training workshop on other dates, you need to have minimum 10 participants.






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